Learning Evolution to Launch Bilingual e-Learning

Here at Learning Evolution (LE) we have broadened our offerings to include a complete library of all 33 Category Management Association (CMA) required coursework modules in the Spanish Language. After conducting research and speaking with our clients there was a strong case made for us to translate and localize our coursework modules into native language instruction. The outcome of this is increased speed to competency and improved expertise in category management. Clients of LE will be able to better capitalize in emerging markets in Mexico and Latin America, resulting in strengthened skills, knowledge and capability of category professionals, sales teams, and distribution partners.

  • LE bilingual Certified CMA coursework library
    • CPCA – Category Analyst – 10 required coursework modules included
    • CPCM – Category Manager – 15 required coursework modules included
    • CPSA – Strategic Advisor – 8 required coursework modules included

This is only the beginning. We have already begun working with our global clients and partners to identify key market (country) differences such as modern vs. traditional trade practices. Allowing LE to provide further translation and localization based on the client needs in emerging markets. This will include supplementing content and adding custom content to address both modern and traditional trade. On the horizon we plan to include Mandarin, German, French, and Portuguese in our CMA certified e-learning library in the future.

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