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Modern Sales Training & Performance Improvement solutions for CPG & Beverage Teams
Train your team. Practice with AI. Improve field execution with real-time analysis.
Learning Evolution helps suppliers and distributors improve sales performance through the PRIME+ platform, AI roleplays, and practical training programs used across the CPG and beverage industry.
A Better Way to Build Sales Performance
PRIME+ closes the gap between learning and real-world performance.
Most companies rely on one-time training events that quickly fade. PRIME+ creates a continuous performance system that helps teams learn, practice, and execute better in real customer situations.
Our platform combines:
Structured sales training
AI-powered roleplay practice
Leadership and coaching reinforcement
AI hardware for field execution coaching and reinforcement (Buddi optional)
OUR SERVICES
Built for Scale. Designed for Execution.
THE PRIME+ PLATFORM (SaaS Model)
PRIME+ is Learning Evolution’s core AI-powered training and performance platform — designed to help sales teams learn, practice, and execute with speed, consistency, and measurable impact.
Sales, Leadership & Coaching Training
$200/month - up to 10 users included.
Delivered as a modern SaaS solution, includes:
• PRIME+ 7-Step Sales Methodology
• Sales fundamentals training
• Leadership and coaching modules
• Mobile-friendly learning platform
• Completion tracking and reporting
Additional users: $20/month.
AI Field Execution
Optional - AI technology to capture real execution activity from the field.
+$60 1-time Buddi device +$10/month/per user
Features:
Field execution tracking
Account activity capture
Reinforcement insights
Manager visibility into real-world behavior
AI Roleplays
Optional - Add AI roleplays for real selling situations and practice.
+$125/month for teams up to 10 users
Features:
Simulated sales scenarios
Skill scoring and feedback
Manager visibility
Confidence before real sales calls
Industry Certifications and Professional Courses - University-Based Certifications
We are proud of our key partnerships with leading universities including, Western Michigan University, Texas Tech University, Toronto Metropolitan University, and St. Joseph University - a collaboration with Promotion Optimization Institute.
In addition to PRIME+, Learning Evolution offers a range of professional certification programs and industry courses.
Popular programs include:
• Professional Category Management Certifications
• Retail and Shopper Marketing courses
• CPG sales training programs
• Leadership development training
Just-In-Time CPG & Retail Course Library
Our Just-In-Time Course Library equips CPG and Retail professionals with essential, immediately applicable skills across AI, Revenue Growth Management, Category Management, and Merchandising.
Designed for fast-moving commercial environments, each course is built for short, focused learning moments — helping teams solve real problems, apply insights in the field, and stay competitive in a rapidly evolving marketplace.
Custom Content & Performance Solutions
For organizations with unique needs, we design and build custom learning, AI roleplays, and performance content aligned to specific products, channels, and commercial strategies.
Custom solutions can leverage your own LMS or our PRIME+ learning platform, with AI, and analytics — ensuring bespoke content still benefits from scalable delivery, insight, and measurement.
FAQS
What is PRIME+ Sales AI?
PRIME+ is an AI-powered sales performance ecosystem that connects training, roleplay, coaching, conversation intelligence, and follow-through into one unified SaaS platform designed to improve real-world execution.
Who is PRIME+ designed for?
PRIME+ is built for CPG, Beverage, and Retail sales teams — including field reps, key account leaders, managers (coaches), and commercial leadership teams.
How is PRIME+ different from traditional sales training?
Traditional training stops at content completion. PRIME+ connects learning to AI Roleplay practice, uses Buddi AI to transcribe live sales conversations, and AI Agents for follow-up — ensuring skills actually show up in the field.
Do I need the Buddi AI device to use PRIME+?
No. PRIME+ works as a standalone SaaS platform. The Buddi AI device is an optional add-on (highly recommended) that captures real-world sales conversations and uses AI to enhance coaching, provide insight, provide agent driven support and execution.
How quickly can my team get started?
Most teams can be live within days. PRIME+ is designed for fast onboarding with minimal setup, flexible user management, and optional guided implementation support.
Is PRIME+ sold as a subscription?
Yes. PRIME+ is offered as a per-user, per-month SaaS subscription with flexible tiers starting at $59 (basic) up to $99 (Premium). Optional AI hardware and advanced services are available as add-ons.
Can PRIME+ integrate with our existing systems?
Yes. PRIME+ provides CRM and AI workflows to support automation, follow-up, reporting, and performance visibility across teams. It also integrates with other 3rd Party Systems* (varies and may require one-time setup and integration fees).
Who uses your training programs and certifications?
Our training platform and programs have been used by Anheuser-Busch, PepsiCo, Molson Coors distributors, and Constellation Brands, Nestle, Red Bull and Starbucks, and many of the major national retailers.
TESTIMONIAL
Student Feedback
"Completing the WMU Professional Category Management Certification (PCMC) transformed how I approach category management — giving me frameworks and confidence to drive measurable results in category planning and execution."
WMU Student
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