Analytic Fundamentals Program
This series of category management training courses are ideal for newly hired employees, new in-position Category Analysts, or those aspiring to enter into or grow their CPG career. These courses solidify category knowledge and lay the foundation for success in the category management field by emphasizing industry knowledge, history, and basic data analysis.
THE ANALYTIC FUNDAMENTALS PROGRAM WAS DEVELOPED IN COLLABORATION WITH Leading CPG retailers, manufacturers, and industry experts
TIMELINE approximately 8 hours of learning materials
Analytic Fundamentals Program Syllabus
- Pricing Analysis
- Promotion Analysis
- Assortment Analysis
- Syndicated Scanner Data
- Syndicated Panel Data
- Retailer POS Data Analysis
- Root Cause Analytics
- Pre & Post Assessment for each module
- Individual Scorecards
- Downloadable Resources: Key calculations guide, key terms glossary, access to data insights center, access to subject matter expert support.
ALSO AVAILABLE IN SPANISH