Category Management

Category Management Success

Insights For Continued Category Management Success

Category management success has been affected by the modern shopper. JDA Software Group Inc, a leading provider of end-to-end, integrated retail and supply chain planning and execution solutions survey cemented this fact in their survey findings. The “Voice of the Category Manager Survey 2017” revealed pertinent thinking from nearly 100 professionals involved in category management and…

Be a category analyst or manager

Category management is the primary platform from which CPG brand owners interact with retailers. It provides the dialogue, process framework and analytics for communicating tactics with retailers. Sounds intriguing, doesn’t it? Well, here are seven compelling reasons why you might want to be a category manager. 1  Show me the money! We all want to…

Advanced Online Course Launched

NACS and Impact 21 have launched a new series of advanced category management training tailored to the specific challenges and opportunities of the convenience store industry. Delivered in partnership with Learning Evolution, the new NACS Advanced Category Management online training combines education and certification, offering convenience retailers the very latest in thought leadership, practices of…

Accessing demand planning guide on an ipad

Demand Planning: A quick reference guide to key calculations

LEARNING HIGHLIGHT Joint Business Planning and Value Creation Collaborative Partnerships Description Learning programs at this level will impart skills that help managers understand the key benefits of collaboration and strategic planning. Additionally, managers will learn skill sets that help them negotiate for win-win solutions as well as develop a plan that supports achieving the stated…

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