Download your free White Paper
This white paper provides an overview of Category Management, its benefits, and the role of technology. It highlights the importance of ongoing training and education in the field and emphasize category management potential for future growth and innovation.
PCMC Level 1
The Professional Category Management Certification offered by WMU powered by LE is the only university-based category management certification program on the market today that offers industry professionals advanced category management skills.
PCMC Level 2
Level 2 is ideal for intermediate and advanced learners who must have deeper understanding of ‘CatMan’ principles. Ideal for category or sales analyst, management or advisor roles.
Cannabis Marketing
This online course and certification are designed to equip the student with the necessary knowledge, skills, tools and background to successfully enter the burgeoning cannabis industry. This course will help certify the student in the basics of cannabis marketing, plus the basics in retailing expertise.
